Profit Map
The Profit Map is an interactive tree graph visualization that illustrates what drives your net profit across multiple tiers.
Features:
Interactive Visualization: Explore a tree graph that dynamically represents profit drivers.
Multiple Tiers: View net profit influences across various levels, such as products, categories, and channels.
Click for expand: View the cards for quick stats; click to expand and reveal deeper layers.
How to Use:
Access the Profit Map: Navigate to the Profit Analysis module and select Profit Map.
Explore the Tree Graph: The main node represents your total net profit, with branches indicating different profit drivers.
Interact with Nodes:
View Cards: See summary metrics like revenue, costs, and profit margins.
Click to Expand: Dive deeper into specific areas, such as a particular product line or marketing channel.
Identify Key Drivers:
Use the color coding numbers to spot high-performing or underperforming areas.
Focus on cards with negative impacts to address potential issues.
Customize Your View:
Apply filters to focus on specific time periods.
Adjust the hierarchy levels to simplify or expand the visualization.
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